Paulo Peres

Current

Planner at Armação Propaganda

Past

Designer at Len Comunicação e Branding (Self-employed)
Art Director at Noz Comunicação
Art Director at Carratu Publicidade

Art Director at Inter TV Cabugi

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Education

Fundação Getulio Vargas
Escola Superior de Propaganda e Marketing
Universidade Potiguar

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Recommended

1 person has recommended Paulo

Connections

66 connections

Industry

Marketing and Advertising

Websites

Paulo Peres’s Summary

Formado em Publicidade com 4 anos de experiência (direção de arte e design) em agências de Natal e São Paulo. Com aperfeiçoamentos e extensões em São Paulo na área de Branding (Gestão de Marcas) e Direção de Arte pela Belas Artes/SP. Hoje fazendo MBA em Marketing na FGV. Atualmente sou Planejamento na Armação Propaganda, trabalhando um foco na prática da gestão de marcas aliada a um planejamento estratégico de comunicação.

Graduated in Advertising with 4 years experience (of art direction and design) in Agencies of Natal and São Paulo. With improvements and extensions in São Paulo in the field of Branding (Brand Management) and Director of the Arts Fine Arts / SP. Now doing MBA in Marketing at FGV. Currently I am planning on Armação Propaganda, working a focus on practical management of brands combined with a strategic planning of communication.

www.twitter.com/pauloperes
http://www.google.com/profiles/paulocomunica
http://pauloperes.carbonmade.com

Paulo Peres’s Specialties:

Development of System Identity, Analysis and Development of a Essence Brand, Coordination of work of creation focused in Communication and Branding, Marketing Plan. Communication Plan.

Softwares:
Windows, Word, Internet, Corel Draw, Photoshop, Illustrator, InDesign.

Paulo Peres’s Experience

Planner

Armação Propaganda

(Marketing and Advertising industry)

March 2009 — Present (10 months)

Planejamento de Comunicação, Análise de tendências, Análise de Marca, Análises de Ambiente, SWOT, SIM, Plano de Marketing
Designer
Len Comunicação e Branding (Self-employed)

(Self-Employed; 11-50 employees; Design industry)

June 2007 — June 2007 (1 month)

Brand Development, Creation and development of campaigns, development of visual identity and graphic materials for customers: Brenco (Energy), Hospital das Clínicas (Hospital & Health Care).
Art Director

Noz Comunicação

(Public Company; 1-10 employees; Marketing and Advertising industry)

July 2006 — October 2006 (4 months)

Brand development, Visual Identity, Adversiting, Communication Planning.
Creation and development of campaigns, development of visual identity, and graphic materials for customers: O Boticário (Healthy and Perfume) , Botton (Fashion)
Art Director

Carratu Publicidade

(Public Company; 1-10 employees; Marketing and Advertising industry)

December 2005 — May 2006 (6 months)

Adversiting, Creation and Development of Brand, Promotion, Retail trade, Visual Identity and materials graphics for customers: Visa Nordeste, Nutriday (Food Industry), FANEC (Institution of Education), among other.
Art Director

Inter TV Cabugi

(Public Company; 51-200 employees; Broadcast Media industry)

January 2005 — December 2005 (1 year )

Production of internal campaigns, development of logos, and advertisements for print and television ..

Attention to customers outside the Core of Creation, with the production of materials graphics, logos and advertising pieces.

Paulo Peres’s Education

Fundação Getulio Vargas

2009 , MBA Marketing , 2008 — 2010 (expected)
Escola Superior de Propaganda e Marketing

Branding (Basic and Advanced) - Specialization - intensive course, 2007 2007 — 2007
Universidade Potiguar

2003 — 2006