Andre Havro

Regional Marketing Coordinator at SONY

Brazil

Current
  • Regional Marketing Coordinator at Sony Electronics
Past
  • Associate Planning Manager at Concept Marketing e Comunicação
  • Account Director at OEM Comunicação
  • National Marketing Director at Icorp Agência de Internet

3 more...

Education
  • ABA - Brazil America Association
  • Alliance Française
  • CEDEPE Business School
  • YMCA of Québec - International Language School
  • FTE – Faculdade de Tecnologia Empresarial
  • FAPE - Faculdade Pernambucana
  • FAUPE - Faculdade de Arquitetura e Urbanismo de Pernambuco
  • Boston University
  • The Cambridge Center for Adult Education
Connections
269 connections
Industry
Consumer Electronics
Websites

Andre Havro’s Summary

GOAL: NACIONAL MARKETING MANAGEMENT
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

QUALIFICATIONS & SKILLS

• More than 10 years of experience in marketing planning, trade marketing and interactive communication projects;
• Able at team work and people management with good historical of motivation and development of staff;
• Strong experience in integration projects of sales, marketing and communication, management advertising agencies and strategic analysis;
• Design and execute marketing events, including planning and management budget. Formulate strategic recommendations around key design factors for each event including strategic event plan, demand generation, site selection, registration process, event flow, space requirements, catering, and production needs.

PROFILE

Marketing Coordinator for Northeast Region in Brazil at Sony Electronics - Consumer Division, advertiser and architect with specialization in marketing and course at Boston University in Boston, USA.

Havro has ministered lectures about Marketing, Trade Marketing, Communications and Interactive Medias in colleges and events geared for businessmen, professionals and students. Was a predecessor in the creation of an interactive communication agency in the Northeast in 1996, and in the development of viral marketing in 1999. Was also one of the first to use the internet as a relationship tool (e-CRM) and founder of one of the first companies focused in using e-mail marketing in 2000.

Currently maintains the blog Obsonatus (andrehavro.com) about marketing, trade marketing, communication and interactivity.

Andre Havro’s Specialties:

• Specializes in the Northeast market;
• Development of regional strategies directed to the local reality;
• Web marketing and interactive communication.


Andre Havro’s Education

  • ABA - Brazil America Association

    Intermediary English 20092011 (expected)

    http://www.estudenaaba.com

  • Alliance Française

    Beginners French 20092011 (expected)

    http://www.af.rec.br

  • CEDEPE Business School

    MBA , Marketing & Sales , 20092010 (expected)

    576 class hours
    http://www.cedepe.com.br

  • YMCA of Québec - International Language School

    Intermediary English 20092009

    100 class hours - Jul 27th to Aug 21st 2009
    http://www.yquebec.org

  • FTE – Faculdade de Tecnologia Empresarial

    MBA , Marketing , 20052006

    For transfer issues, the course has not been finalized.
    http://www.fte.com.br

  • FAPE - Faculdade Pernambucana

    Bachelor , Communication , 20012005

    http://www.fape-pe.edu.br

  • FAUPE - Faculdade de Arquitetura e Urbanismo de Pernambuco

    Bachelor , Architecture and urban planning , 19941999

    Progress until the last year. Not finished.
    http://www.faupe.com.br

  • Boston University

    Undergraduate , Introduction to Marketing , 19981998

    BU - School of Management, 6 weeks
    http://management.bu.edu

  • The Cambridge Center for Adult Education

    English 19971997

    Intensive Beginner, 10 weeks
    http://www.ccae.org


Additional Information

Andre Havro’s Websites:

Andre Havro’s Interests:

Advertising, Marketing, Comunication Planning, 1-to-1 Marketing Strategy, Professional Networking, CRM, Loyalty & Direct Marketing, Interactive & Mobile, Gourmet Cooking and Paint Canvas.

Andre Havro’s Honors:

2004 - Prêmio AETI
2002 - TOP 1 IBEST
1st place with the website TIM Nordeste

2003 - TOP 10 IBEST
With the website TIM Nordeste

2002 - Revista da Criação
2nd place in the nacional ranking of the best agencies in Brazil

1997 - Jornal Diario de Pernambuco
1st place with the websites DataNet and StudioWeb Informática

Andre Havro’s Profile in Other Languages:


Andre Havro’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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